Johannesburg top MICE destination

first_imgSource = e-Travel Blackboard: S.P The Johannesburg Tourism Conference and Events Bureau (CEB) have been awarded a series of bids with an estimated economic benefit to the city of over US$28.5 million.Johannesburg was chosen as the city to host the 59th CIC General Assembly due to its unique wildlife ranching model, demonstrating its international leadership and sustainable use.In 2012 Johannesburg will also host the International Small Business Congress and the Europe Africa Business Summit.  From the success Johannesburg achieved with hosting the FIFA World Cup 2010 the city was awarded the bid to host the World Anti Doping Congress in 2013 highlighting the confidence FIFA has placed in Johannesburg’s ability to host major events.The CEB continues to drive Johannesburg as a leading global destination for business tourism and is prepared to supply all the necessary advice and solutions relating to meetings, conventions, exhibitions and incentives.Another achievement for Johannesburg was to be chosen as the host destination for the 18th agility World Championships (AWC) in 2013, which is the first time the annual event will be held outside Europe. Later this year Johannesburg will be hosting a number of high profile events including the Tenpin Bowling World Championships to be held in November, while the fourth annual Mr. Gay World Competition will take place in 2012.“We are certainly on there on the international campaign and bidding trail, demonstrating that Johannesburg is open for business, with the capacity to host events across a spectrum of size, scope and price,” Johannesburg Tourism Company chief executive Lindiwe Kwele said.“As the continent’s leading hub for business, fashion, music and the creative arts, it’s appropriate that we are hosting a diverse spectrum of events which address these very diverse industry sectors,” Mr Kwele said.last_img

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