Wood & Wood Inc.,The leading international sign industry source magazine, Sign of the Times, featured Wood & Wood, Inc, of Waitsfield, Vermont, in the December series of traditional handcrafted-sign case studies entitled ‘From These Hands.’ The article showcased the company’s innovative branding solutions for Jay Peak Resort’s Tram Haus Hotel and Aroma CafÃ©, Tower Bar and Alice’s Table restaurants. Completed in December 2009, this project was Phase 1 of Jay Peak’s three year resort development plan.Sparky Potter, the owner of Wood &Wood, and his team of craftspeople reviewed the material and fabrication techniques used to integrate classic hand carving, artistic painting and custom metal hanging brackets as well as goose neck lighting components used to create these classic resort village signs. Wood & Wood also designed a metal sculpture from a reclaimed Jay Peak ski lift bull wheel complimenting the Tram Haus Lodge sign graphics. Wood & Wood is currently finishing production and installation of Hotel Jay and Conference Center’s wayfinding sign system and signature amenity signs opening during the 2011/2012 winter season.Other Wood & Wood regional resort exterior/interior wayfinding sign systems projects include: Sugarbush Resort’s recent Lincoln Peak Phase 2 development at The Farmhouse and The Schoolhouse along with the Clay Brooke Luxury Hotel signage; Spruce Camp at Stowe, Spruce Peak at Stowe vehicular signage and Stowe Mountain Lodge. Wood & Wood, Inc., has been designing, fabricating, installing, and maintaining signs and displays since 1972. The company is well known for their ability to marry old-world craftsmanship with innovative cutting edge technology using a variety of materials. As a result, the company is proud to be the recipient of over 60 national design awards and recognitions of excellence. The shop is located at 98 Carroll Road, Waitsfield, Vermont. Hours of operation are Monday thru Friday, 8 am to 5:30 pm. For additional information call (802) 496-3000 or visit the website www.woodandwoodsigns.com(link is external).